Mar 8, 2023 | Women In Business
By Christine Michel Carter As of January 2023, fewer women were still in the labor force than in February 2020. Single mothers continue to be the subsegment of this group most likely to be unemployed, and it is directly related to childcare. Specifically, the...
Feb 1, 2023 | Growing A Business
By Erika Montgomery The U.S. consumer market is continually growing in diversity, and multicultural marketing is your gateway to building brand loyalty and sales among these groups. It’s a necessity for brands that are looking to establish real, genuine connections...
Dec 7, 2022 | Growing A Business
By India McMiller With a larger focus on social injustice toward the Black community in recent years, supporting Black businesses has become one of the avenues to further push for equity. Stepping away from big corporations or brand names and seeking out minority-led...
Aug 3, 2022 | Customer Experience
By Emily Washcovick When you’re in the business of relaxation, like Nola Bliss Massage in New Orleans, it’s assumed the entire experience will be, well, relaxing. However, if your front end customer experience is lacking, your clients might walk away more...
Jul 13, 2022 | Growing A Business
By Julie Kratz Because diversity only gets harder as businesses scale, it is important to focus on diversity early. The workforce is now employee driven, not employer driven. With 41% of employees globally saying that they are thinking about leaving their current...
Jun 22, 2022 | Women In Business
By Holly Corbett One in five Americans is a woman of color, and women of color will be the majority of all women in America by 2060, according to Catalyst. These changing demographics alone won’t automatically alter the representation of leadership, where currently...